“The only thing we cannot create is the truth. All ideas, all tactics – no matter how brilliant or fresh – are meaningless unless they stay true to the DNA of the brand and the consumers they reach.”
Mark has been instrumental in breathing new life into icons such as Cheerios and Kodak, and over 30 brands for General Mills, including Pillsbury.
During his career, Mark has had the privilege of working on other Fortune 500 brands, including Ford, GE, Sony and UPS. He led the team that brought the Flintstone’s world of Bedrock to life online for client Pebbles, pioneered a new medium called “Vadio” by animating radio spots into videos for the web, and even created a Facebook humor page that has over two million followers worldwide.
Mark feels blessed to have had his work recognized by Cannes, The Clio Awards, Communication Arts, The One Show and others.