The Halo Group - Shine

Julie Martin

VP, Public Relations

“The era of online publications and social media has rocked public relations to its core. It’s time to be creative in not only how we tell our clients’ stories, but also in how we connect with the media.”

Whether public relations takes the lead in or supports an integrated mix of communications, it remains an integral part of our strategic approach. Julie and her team look at all angles to maximize a brand’s visibility. Their comprehensive public relations campaigns may use media relations, press tours, social media engagements, conferences and special events as well as experiential tactics.

Julie maintains strong relationships with industry influencers across print, broadcast, and digital and social outlets. She has garnered features in top-tier media such as The Wall Street Journal, Bloomberg Businessweek, Fox News, The New York Times, Huffington Post, Fast Company, Elle Decor, Architectural Digest, WWD, Woman’s Day,
and Dr. Oz The Good Life.

A graduate of the University of North Carolina, Chapel Hill, with a Bachelor of Arts degree in Journalism and Mass Communications, she is an avid volunteer at the Autism Science Foundation and a member of The New York Chapter of the Public Relations Society of America (PRSA-NY), the world’s largest professional organization for public relations practitioners.

Latest News

The Today Show Enlists Halo to Uncover the Power of Branding

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Making a Fashion Statement in the Gen Z Fashion World

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Adweek Says Halo Looks for the Perfect Marketing Mix

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NYU Selects Halo to Grow
Global Executive Programs

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Social Media Adds Millions of Impressions to Liebherr’s Integrated Campaign

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Liebherr Co-Stars in
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