Marketing to Marketing Executives. We’re People Too.

We already know some of what keeps marketing execs up at night: They’re dizzied by this new era of consumer and corporate demands, changing technology and the need to integrate their communications. But, in spite of doing years of research and having one-on-one involvement with this group, we still grappled with the questions of what is the message that Halo brings when introducing ourselves, when are they most amenable to hearing it and how could we grab their attention. After all, they’re being pursued in some of the most creative ways by some of over 5,000 agencies in the U.S. alone. Certainly, they’ve seen everything, right?

No. They’ve never seen Halo’s very own “Frank” in a skin tight, bright orange body suit and we also know that especially after a cocktail or two, our industry counterparts are not afraid to have fun.

So, we created a mini Halo experience during an ANA cocktail reception, a gathering of hundreds of the industry’s best and poked some fun at the pride and plight of our group. Our mini promotional program invited them to photograph themselves (or be photographed by our own photographer) and then view and share their images (if you were there, check it out!).

At Halo, we love a little humor and we’re not afraid to do something different, especially if it will help you SHINE. Don’t be afraid to get in touch to find out how we can help you.